For Borges, we created a lighthearted and humorous web series centered on Josué, who is preparing a lavish dinner for his friends. Table set, food...
Perfect timing, perfect climate, until you realize the olive oil is gone.
His cell phone battery is also running low. Before turning it off, he sends one last message to the group asking someone to bring him olive oil. Everyone sees it. No one replies. No confirmation, no "leave it to me," just the classic silence of the group.

The narrative progresses to the arrival of the friends. One by one, they all appear with a bottle of olive oil in hand. Borges. The humor lies precisely in the digital disconnect that becomes an excess in real life. The communication breakdown results in abundance. The group doesn't organize itself, but it solves problems.
And it gets resolved with the same brand.

I participated in the entire creative and production process.
Working in the direction of objects, construction of cardboard screens for motion graphics, and general monitoring of the execution.

On the same day as the recording, we took advantage of the facilities to conduct a photoshoot with a robust food presentation, a bountiful table, textures, and visual appeal worthy of Borges. An integrated delivery, both audiovisual and photographic, resolved with intelligent production planning.